webinar abstracts




Using Chinese, Japanese and French TV adverts in intercultural trainings


Webinar abstract

Television commercials provide a rich source of cultural information for business people wanting to look below the surface of a culture.   This is particularly true of China, Japan and France where the communication style tends to be high context.     When a direct translation of a television commercial appears to be strange or unrelated to the product advertised, there is a good chance that unspoken cultural values are influencing the viewer's perception.   The purpose of this webinar is twofold:   firstly, to give intercultural trainers ideas as to how to best exploit this medium in a conference room and secondly, to explain certain social concepts through key words and phrases unique to Chinese, Japanese and French.



Denis Niedringhaus

Denis Niedringhaus, a native of St. Louis, Missouri, is a trilingual intercultural trainer and certified expatriation coach.  Drawing upon his diverse work experiences in China, France, Japan and the United States, he regularly organizes intercultural and expatriation trainings for executives at large international companies. dniedringhaus.com




Why Latin America is still stacked in reverse ethnocentrism


Webinar abstract

During my last visit to Peru, I discovered that most of the billboards were of white people and blondes, although the majority of the people in the streets are mestizos (a mix between indigenous and white people). When I delivered a workshop in Guatemala on how to do business with India, the main sponsor warned me: “please don’t call them Indians, as we also have “Indians” (this is how indigenous people are called), and nobody wants to be called “Indian”. Milton Bennett refers to this phenomenon as reverse ethnocentrism, where the negative stereotypes are directed to the people of their own culture (while other cultures are ennobled without objective criticism). This is a common characteristic throughout all Latin American countries. Unfortunately the only losers are their people. If you are involved in any way with this region, join us in this webinar to discover why it is important Latin Americans start accepting themselves before they are able to be effective with others.



Marcelo Baudino

Marcelo Baudino is the founder, director and consultant at Iceberg Cultural Intelligence, the first Argentinean cross-cultural. Marcelo has designed and delivered intercultural workshops and training programs for many global corporations in more than 10 Latin American countries. His subject matter of expertise is Latin America culture and global team’s management. He is also a founding member and current board member of SIETAR Argentina.


Link: https://ar.linkedin.com/in/marcelobaudino




Hidden Logics: New Templates for Intercultural Understanding?


Webinar abstract

Advanced practitioners and inquisitive scholars may be interested in an emerging stream of research which suggests a new dimension for developing intercultural understanding. Beneath the observable behavioral preferences (e.g. those identified with the GLOBE dimensions), there are cultural differences based on underlying “causal logics.” For example, citizens in the USA tend to see the world as linear and predictable while Chinese tend to see events unfolding in complex patterns that are subject to unexpected reversals. So, while each might look at the same “data” they may come to different conclusions and take different actions. This has implications for intercultural communication and understanding. In this webinar, we will present five causal logic structures and discuss how differing cultures might use them to see the world in different ways. We will then go on to discuss possibilities for research and practice – with significant time for conversations.



Steven E Wallis

Prof. Dr. Steven E. Wallis, Ph.D. is a thought leader in the cognition sciences sub-field of “conceptual systems” focused on improving the usefulness of theories, policies, and mental models. He is an award winning author with over 20 publications in peer-reviewed journals. Dr. Steve mentors doctoral candidates at Capella University, is a Fulbright Specialist and supports institutions interested in accelerating the advance of theory and practice. http://meaningfulevidence.com/skm




“What kind of leaders are TCK (3rd Culture Kids)?”


Webinar abstract

Where you born in a different country than your parents? Are you working in an international environment? Or are you an HR manager in charge of filling out vacancies? Or are you a head hunter for international organisations? Then this webinar is for you! During this webinar we are going to explore what is a TCK, their qualities, talents and problem solving abilities, but also the issues they struggle. At the end you will have a clearer picture of why TCK’s will be leading the world biggest organisations and even countries.




Edmée Schalkx: Born in Venezuela, Dutch parents. Lived in about 10 different countries and worked as trainer and consultant in 32 countries. I support leaders to develop the culture competency they need to guide effective teams and organisations. Also I work with coaches supporting them to develop the coaching cultural competency. For more info: www.ande.nl. I work in: Spanish, English and Dutch. Also speak: Italian and French.




“Is Self-Awareness a Skill That Can Be Developed?”


Webinar abstract

High self-awareness is essential for leaders to work across cultures and to consistently demonstrate inclusive behaviors. From a brain perspective, however, self-awareness fluctuates and is not always available. How can neuroscience help us? We will explore a case study involving leaders who increased their self-awareness. The leaders took a self-assessment based on seven key neuroscience dimensions and gained insight into their own self-awareness tendencies, and learned brain-based tools and strategies for learning to recognize and re-engage self-awareness – even in challenging situations. With improved self-awareness skills, a majority of leaders reported an increased ability to challenge their own assumptions and biases, see things from others’ perspectives, be open to feedback, and consciously choose behaviors of inclusion. You will gain insight into what improved the leader’s self-awareness and two key strategies you can use to increase self-awareness in yourself and your organization.



Shannon Murphy Robinson

Mary E Casey

Shannon Murphy Robinson, M.A. and Mary E. Casey, M.A.: Shannon and Mary are founders of BrainSkills@Work, a consultancy that applies the latest neuroscience to inclusion, intercultural management and leadership effectiveness. They achieved Advanced Certification as NeuroBusiness coaches at Harvard with Dr. Srini Pillay. They co-authored the BrainStates Management™ Self-Assessment profile, “The Neuroscience of Inclusion: Managing Unconscious Bias” white paper, and upcoming book on the Neuroscience of Inclusion: New Skills for New Times. For more info: www.brainskillsatwork.com.